Organisation: Apple Inc

AI remains key as tech brand stock values soar: WTR Brand Elite analysis

Apple was the standout stock market performer through May, with technology brands posting strong results.

02 July 2024

2024 WTR Industry Awards winners revealed

Among those honoured at this year's WTR Industry Awards were the trademark teams from adidas, Fanatics, Harley-Davidson, Jack Daniel’s and Yum! Brands.

22 May 2024

Big Five tech US litigation data: Apple

Apple is up for the second instalment of our mini-series looking at trademark litigation involving the Big Five tech firms.

19 April 2024

Revealed: agent networks of the world’s most valuable brands

We reveal the law firms filing the most trademarks on behalf of the likes of Amazon, Apple, Google and Facebook.

11 April 2024

Inside the filing behaviour of the world’s most valuable brands

We examine the application activity of the companies behind the 10 most valuable brands in the world, ahead of fresh data analysis revealing the law firm partners filing on their behalf.

10 April 2024

Microsoft could boost brand value by billions through improved ESG marketing, Brand Finance estimates

Brand Finance has released its 2024 Sustainability Perceptions Index, which estimates how much of a brand’s total brand value can be attributed to positive ESG perceptions.

05 March 2024

Figurative marks for Class 9 goods held to simply illustrate how to use the goods

The marks, when used on mobile phone cases, simply depicted the appropriate position and direction for use of the goods with a MagSafe wireless charging device.

29 February 2024

Big opportunities, nuanced IP risks – the brand protection implications of Apple Vision Pro

WTR speaks with experts – including a Vision Pro app developer and an IP specialist – to understand what brand owners need to know about the Apple Vision Pro.

08 February 2024

Apple and Dell stock surge leads tech company bounceback: WTR Brand Elite analysis

Stock prices bounced back in 2023, with our WTR Brand Elite indices rising 15 points across the year. Tech companies were instrumental in driving growth.

05 February 2024

Revealed: the world’s most active in-house prosecution teams

WTR data analysis uncovers the companies filing the highest number of trademarks in-house – and those filing the highest number across the globe.

20 December 2023