Organisation: Bank of China

We reveal the law firms filing the most trademarks on behalf of the likes of Amazon, Apple, Google and Facebook.

11 April 2024

We examine the application activity of the companies behind the 10 most valuable brands in the world, ahead of fresh data analysis revealing the law firm partners filing on their behalf.

10 April 2024

The popular messaging service has been crowned the world’s strongest brand despite a drop in value this year, as Chinese brands come to dominate the top of the rankings.

19 January 2024

After an incredible 74% increase in value, Apple has reclaimed its title as the world’s most valuable brand.

17 January 2024

An increase in CNIPA examination opinions based on bad faith has left applicants wary in China. Rouse’s Alice Zhang and Amanda Yang answer the six most important questions to avoid rejection.

25 September 2023

We reveal the law firms filing the highest number of trademarks and patents for the world’s 10 most valuable brands.

23 March 2023

Chinese representatives are filing almost a fifth of all trademarks for the world’s most valuable brands, according to WTR data analysis, but a drop in filings could lead to reduced partnership opportunities.

23 March 2023

With over a decade of experience and the involvement of various stakeholders in IP financing, China has lessons to share.

08 July 2022

Apple remains the most valuable brand in the world, with record valuation at more than $355 billion, according to the latest Brand Finance Global 500.

26 January 2022

This year's index is the first in 13 years to consider brand value, an important inclusion that will strengthen the argument for the importance of brands to national innovation.

02 September 2020