Work Area: Brand management

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Barbie brand value rises; Louis Vuitton launches NFT; Scotch Whisky Association celebrates raid – news digest

In our latest round-up, we look at World IP Day highlights, the ex-Netflix IP head launching a consultancy, and much more.

26 April 2024

Foreign brands should not be put off by slow progress at Myanmar IP department

Foreign brand owners can take encouragement from slow but steady developments at the Myanmar IP department over the past year, local practitioners suggest.

25 April 2024

Out now: WTR 300 2024 celebrates in-house excellence

Discover the leading lights of the corporate trademark world.

25 April 2024

Extraordinary measure implemented to revitalise economy in areas damaged by rain

Supreme Decree 029-2024-PCM introduces an unusual measure to reboot the economy following devastating floods in Peru: it reduces the fee for trademark applications by 50% in certain situations.

24 April 2024

Greggs brand value rises; Pink opposition against Pharrell Williams; Manchester City launches NFT – news digest

In our latest round-up, we look at New Era Cap launching a counterfeit reporting form, the MK Party prevailing in a South Africa dispute, and much more.

23 April 2024

Earth Day: why brands are struggling to register green marks in Southeast Asia

On this year's Earth Day, representatives from Rouse explore the challenges of registering and using green marks in Southeast Asia.

22 April 2024

IP budgets forecast to rise in 2024; trademark clearance to cause headaches for in-house teams

A new impact study by UnitedLex shows that most US in-house and law firm IP practitioners expect IP filings and investment to increase in 2024, but trademark clearance and office action responses could be sources of operational drag. 

18 April 2024

New WTR Special Report reveals what the future holds for brand protection on social media

WTR’s latest Special Report helps brand owners mitigate the risks and seize future opportunities for brand growth in an evolving digital world.

18 April 2024

Exploring new and emerging social media platforms

Featured in WTR Special Report Q1 2024: The future of brand protection on social media

18 April 2024

Influencer risks: government reports reveal effects endorsements have on brand reputation and counterfeit purchasing

Featured in WTR Special Report Q1 2024: The future of brand protection on social media

18 April 2024

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