European Union

This is an Insight article, written by a selected partner as part of WTR's co-published content. Read more on Insight

In a globalised world, where products and production processes are becoming increasingly standardised and therefore in many ways interchangeable, many consumer goods are distinguished from those of competitors by their exterior – be it by shape, pattern, colour or any combination thereof of the goods themselves or their packaging

Download
 

Unlock unlimited access to all WTR content