Interflora case splits opinion

The latest advocate generalopinion on keyword advertisinghas recently been issued inInterflora Inc v Marks & Spencerplc (Case C-323/09), a referencefor a preliminary ruling by theHigh Court of Justice of Englandand Wales. Most commentatorsview the opinion as a victory forInterflora, although some arguethat the advocate general did notthink that what Marks & Spencer(M&S) is doing is unfair.