Smart enforcement, robust licensing and social media crackdowns: highlights from Brand Strategy Summit Europe 2024
L-R: Pietro Gagliano (Countercheck), David Franklin (CSC), Darshak Kacha (Jaguar Land Rover), Stacie McKendrick (Spectrum Brands)
Brand owners and law firm leaders offer their top tips for cost-effective enforcement, long-lasting licensing agreements and combatting social media fraud, at this year’s WTR Live: Brand Strategy Summit Europe.
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