Region: United States of America

EU Council adopts approach to Green Claims Directive; DMCA exemptions subject to review – legislation and policy watch (June 2024)

WTR’s monthly column tracks trademark and related policy developments, including the progress of major bills, from around the world.

24 June 2024

United States: How a multi-pronged legislative approach is curbing the online trade in fakes

Featured in Anti-counterfeiting and Online Brand Enforcement: Global Guide 2024

The Lanham Act and Trademark Counterfeiting Act work hand in hand to boost anti-counterfeiting enforcement, protecting rights holders and legitimate suppliers against a rising tide of infringement. Counterfeiters may be subject to criminal prosecution by state or federal law enforcement agencies, which provide various penalties for offenders.

24 June 2024

INTA files amicus in BORED APE dispute; fake tickets crisis; new Guangzhou anti-counterfeiting group – news digest

In our latest round-up, we look at how banks are using AI to combat fraud, how last week’s trademark decision sparked US Supreme Court unrest, and much more.

21 June 2024

Over half of all Louis Vuitton US infringement cases filed at one court, data analysis finds

Around 57% of all Louis Vuitton infringement disputes in the United States take place before one Florida court, according to data analysis.

21 June 2024

The rise of Temu: what trademark professionals need to know

A Temu spokesperson reveals information about the platform’s IP protection tools, including a newly introduced brand protection centre, in an exclusive interview with WTR.

17 June 2024

Brand Strategy Summit returns to New York: view the programme now

WTR Brand Strategy Summit USA returns to New York this October with a fantastic programme to help take your brand to the next level.

15 June 2024

Virgin triumphs over Alaska Airlines; HAVANA CLUB dispute revived; Pink Floyd disables merch website

In our latest round-up, we look at Porsche remaining the most valuable luxury brand, the US Supreme Court denying a petition for clarity on likelihood of confusion, and more.

14 June 2024

Regime overhauls in the Americas: how to navigate bumps in the road

A deep dive into the WTR Americas Trademark Prosecution Review 2024 sheds light on the hurdles that IP offices and rights holders are facing when it comes to legislative and administrative changes across the region.

14 June 2024

United States: Best practices for filing and prosecuting trademarks before the USPTO

Featured in The Trademark Prosecution Review 2024

When engaging with the US trademark system, there are some critical principles that rights holders should note. It is crucial to have a concrete understanding of how to navigate restrictions on registrations, the complexities of non-traditional marks and grounds for opposition – alongside the USPTO’s new trademark search platform.

14 June 2024

Specialist Chapter: Recent USPTO decisions shift understanding of related goods and services in the United States

Featured in The Trademark Prosecution Review 2024

There is a growing trend of USPTO examiners using third-party evidence to take a more expansive view of what goods and services are considered related. Practitioners should consider third-party registrations and adopt a similarly broad outlook when advising clients on likelihood of confusion.

14 June 2024