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Sector: Media & Telecoms

WTR celebrates summer of sport with new Sports Brand Playbook

WTR’s brand-new Special Report is an essential guide to championing winning brands on and off the playing field.

Esports and in-video game ads: unlocking value for brands and platforms

Esports: top 10 brands and their filing activity

Latest content

Safeguarding the house: strategic protection for betting brands in a global arena

Featured in WTR Special Report Q2 2024: Training your defence: the sports brand playbook

15 July 2024

Global statistics: viewership figures, biggest deals and famous personalities

Featured in WTR Special Report Q2 2024: Training your defence: the sports brand playbook

15 July 2024

AI remains key as tech brand stock values soar: WTR Brand Elite analysis

Apple was the standout stock market performer through May, with technology brands posting strong results.

02 July 2024

Court of Cassation decision shows importance of trademark use to enjoy protection based on ‘vested rights’ principle

The court considered whether the earlier mark fulfilled the five-year use requirement – and not only whether it had been registered for five years – to decide whether there was a vested right in favour of its owner.

18 June 2024

7NOW dispute: Full Court considers use on website banner

The decision provides useful guidance on what trademark use can be established by use on a banner on a website with links to other pages.

12 June 2024

Google AI dispute dismissed; Campari loses ‘David and Goliath’ opposition; IPR Center issues warning – news digest

In our latest round-up, we look at lessons from the Rage Against the Machine TTAB dispute, McDonald’s launching a new metaverse platform, and much more.

11 June 2024

Coming soon: new IP registration for electronic games in Brazil

Brand owners await further clarification on a new form of IP protection encompassing both games programming and hardware.

10 June 2024

NETFLIX v WEEDFLIX: Netflix fails to prove reputation of its marks in the EU

The evidence did not convincingly demonstrate the degree of recognition of the NETFLIX marks or that the marks were known by a significant part of the relevant public on the relevant date.

10 June 2024

The state of the IP industry: one week left to share your perspective

The input from trademark practitioners in this survey form is essential to capture an accurate representation of the current IP environment around the world.

03 June 2024

How to apply IP principles to personal branding

WTR speaks to Ling Yah Wong, host and producer of the So This Is My Why podcast, about the transferable skills and knowledge that she gained from a career in intellectual property.

29 May 2024

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