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WTR celebrates summer of sport with new Sports Brand Playbook

WTR’s brand-new Special Report is an essential guide to championing winning brands on and off the playing field.

Sports and the metaverse: protecting trademarks in a virtual universe

Evolving online route-to-market strategies and how to combat them

Digital markets offer an increasing number of distribution channels, of which bad actors can take advantage. Counterfeiters are constantly adapting to the e-commerce landscape, which presents difficulties for IP rights holders and enforcers, necessitating a more targeted approach to combat product piracy online.

Latest content

INTA files amicus in BORED APE dispute; fake tickets crisis; new Guangzhou anti-counterfeiting group – news digest

In our latest round-up, we look at how banks are using AI to combat fraud, how last week’s trademark decision sparked US Supreme Court unrest, and much more.

21 June 2024

How the concept of the relevant consumer could shift in the metaverse under the Turkish classification system

While revised guidelines from the Turkish Patent and Trademark Office aim to distinguish between types of consumers when it comes to buying goods and services, the metaverse raises questions about how to apply the guidance to classes of products and trademarks in the virtual space.

09 May 2024

Meta expands AI offering; CHILI CRUNCH mark controversy update; Michigan cannabis companies sued – news digest

In our latest round-up, we look at gender disparity in the South Korea legal profession, a job vacancy at PlayStation, and much more.

16 April 2024

IP in an evolving digital world: online brand protection survey results revealed

Exclusive insights from WTR’s latest online brand protection survey reveal the unprecedented challenges rights holders face in today’s digital environment.

01 April 2024

USPTO publishes NFT study; Georgia trademark amendments; Brazil and Slovenia sign MoU – IP office updates

In this latest update, we look at global IP offices collaborating for International Women’s Day, the EUIPO deputy director having his term extended, and much more.

13 March 2024

Nissan heads to the metaverse; Anaqua auction claim; Lebanon reduces trademark protection period – news digest

In our latest round-up, we look at Nationwide being set to buy Virgin Money, Manhattan Review winning two domain cases, and much more.

12 March 2024

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