Long read

Anti-counterfeiting cannot be a spectator sport – it needs players all through the supply chain. Robert Masters, Lisa Martens and Katy Carlyle at Sheppard Mullin have drawn up a clear strategy for both first and second-line defence in the US market.

01 April 2021

While much has been written about how to protect green innovations using patents or utility models, trademarks could prove an unexpected ally for advocates of sustainability, especially when it comes to developing the market for environmental products and services.

25 March 2021

We examine key takeaways from the biggest cases of the past 12 months and take a deep dive into what Brexit means for EU trademark owners.

18 March 2021

A whistlestop tour of US case law offers brand owners crucial pointers covering everything from generic.com marks to what constitutes useful trade dress.

11 March 2021

WTR identifies the movers and shakers set to shape the trademark landscape over the next couple of years.

04 March 2021