Work Area: Brand management

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PIPCU celebrates Euro 2024 success; San Miguel brand shift; video game accused of violating NYPD marks – news digest

In our latest round-up, we look at the Malaysia government’s “inaccurate” use of IP protection term, a $10 million haul of fake goods in Kentucky , and much more. 

09 July 2024

Innovation at the Canadian IP Office: spotlight on cutting-edge tools and services

Featured in IP office tools and services

In a major update, representatives from the Canadian Intellectual Property Office exclusively reveal the agency’s innovative tools and services – and those planned for the future.

08 July 2024

Football’s favourite filing agents: the law firms protecting the beautiful game

WTR data analysis reveals the law firms filing trademarks for the world’s most valuable football team brands.

04 July 2024

How to manage the surge in counterfeit automotive parts in Southeast Asia 

Rouse lawyers break down the reasons for a surge in counterfeit automotive parts in Southeast Asia and discuss how brand owners can tackle the growing problem. 

03 July 2024

AI remains key as tech brand stock values soar: WTR Brand Elite analysis

Apple was the standout stock market performer through May, with technology brands posting strong results. 

02 July 2024

Virgin Aviation v Alaska Airlines: branding dispute takes flight

The Court of Appeal has confirmed that Alaska Airlines must pay Virgin at least a ‘minimum royalty’ under a trademark licence, regardless of whether Alaska Airlines makes use of Virgin’s marks.

02 July 2024

Morality v freedom of expression: the COVIDIOT decision

This decision of the EUIPO’s Grand Board may be seen as a ‘high-water mark’ in applying the Article 7 absolute grounds for refusal.

25 June 2024

Experts insist on collaboration and education as e-commerce and advanced tech threaten brand protection

Trademark professionals from this year’s Anti-counterfeiting and Online Brand Enforcement Guide reveal the greatest threats to brands when it comes to counterfeit goods, and guidance on how to mitigate these.

24 June 2024

New consent letter system: guidelines for applicants

South Korea’s long-awaited letter of consent system was introduced on 1 May 2024. This update highlights what applicants should bear in mind to ensure that a consent letter is accepted. 

19 June 2024

Brand Strategy Summit returns to New York: view the programme now

WTR Brand Strategy Summit USA returns to New York this October with a fantastic programme to help take your brand to the next level.  

15 June 2024

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